Long term social media engagement leads to increased sales

Chart of the Day: We explore recent research which shows that long term social media marketing engagement leads to increased sales and loyalty.

In a study by SocialMediaExaminer, marketers believe that when compared to short term work, long term efforts are proving fruitful for their businesses. The research suggests that most marketers believe that over time social media can increase sales, 66% believed that over 5 years of social media marketing, sales can improve.

The research also found that social media can increase traffic and loyalty long term, but not in the short term.

Key takeaways:

Marketers should accept that social media will not give immediate rewards for their efforts in the short term, however, when embraced fully, long-term social media engagement can eventually contribute to driving sales and loyalty.

• Sources: Social Media Examiner and Convince&Convert 
• Sample: 5000+ marketers
• Recommended resources: The Smart Insights social media management checklist lives in the social media toolkit and both can help guide your social media marketing strategy.

from Smart Insights http://ift.tt/2fnDfoR
via IFTTT

Share on Google Plus

About Jasonwyattpro

I make it my business to be aware of the latest developments in my field as a Pro Internet Marketer / Blogger / Social Media Expert, and Consultant. I'm looking to help people reach financial freedom, enjoy life to the fullest, spend time with the people that matter most to you and still make much money while doing it. Help a regular person to become leaders and improve themselves