What will be key to business success in 2020?

Chart of the day: Data, analytics, and insight are critical to business success. Insight and data are empowering growth.

Marketers understand the important of data and businesses understand how data drives growth.

The research by Mediasense, in association with Ipsos MORI and ISBA, asked respondents what factors they thought would be critical to business success in 2020. Almost 8 in 10 (78%) thought data, analytics, and insight were the most critical factor.

Content marketing was down compared with 2015 data whilst SEO was found to be one of the least critical factors, but scores for SEO were not as low as Pay per click and community management.

• Source: Media2020 report 
• Sample: 250+ senior marketers
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I make it my business to be aware of the latest developments in my field as a Pro Internet Marketer / Blogger / Social Media Expert, and Consultant. I'm looking to help people reach financial freedom, enjoy life to the fullest, spend time with the people that matter most to you and still make much money while doing it. Help a regular person to become leaders and improve themselves